Looking Back on Social Media’s Highlights 2012

I love the quiet moments of reflecting on the development of social media and for that matter, the whole Internet. The birds-eye-view of history in the making.

My new article, 4 Social Media Highlights of 2012 is on GigCoin’s blog, where I invite you to read a few of the things that most stood out.

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In every passing year, the rapid proliferation of social media, never ceases to amaze me. 2012, was certainly no different.

I enjoy writing every article I write but in particular, I’ve grown a particular fondness for the highlights of the year post and predictions for the coming year.

I love the quiet moments of reflection. The recognition of the development of social media and for that matter, the whole Internet.  The birds-eye-view of history in the making.

My new article, 4 Social Media Highlights of 2012 is on GigCoin’s blog, where I invite you to read a few of the things that most stood out:

  • Crowdfunding and crowdsourcing reached new heights
  • Social Media became more mobile
  • The brand’s social media experience moved beyond FaceBook and Twitter
  • Infographics became a more adopted and valued way to communicate marketing messages

I invite you to join in the conversation on  GigCoin’s blog and Facebook page.

social media highlights of 2012

26 Tips, Again

Today, I have a new 26 Tips, A-Z Guide on Social Media Examiner.  This one focuses on the management of social media communities. As with all of the posts in my 26 Tips series, I thoroughly enjoyed the research, content curation and challenge of coming up with A-Z topics.

If you’ve found your way here from Social Media Examiner, welcome! And, thanks for stopping by.

Keeping Email Marketing Alive

This week’s post on GigCoin is about Email Marketing and the good news from the findings is that email marketing is very much alive and well. And if you’re wondering whether social media will push email marketing out of the arena, Forrester Research believes that social and mobile campaigns will actually help you send more emails since “email tethers together customer experiences across channels.”

You can read the full post on GigCoin’s blog.

Restaurants and Contests

This week I researched and wrote about restaurants and contests for a post for Gigcoin’s blog. Our goal for the post was to demonstrate some successful, unique and clever contests.

I put a query out on Help a Reporter Out (HARO) and through the query we heard from a number of businesses around the United States. We selected four to profile in the post: Ling and Louie’s Asian Bar and Grill, Lou Malnati’s Pizzeria, The Bistro Group, and Mia’s Pizza and Eats.

I was very impressed with the creativity of each of these contests and it really drove home the point that businesses need to be strategic with their social media approaches.

You can read the post on GigCoin’s blog.

New Blog Posts: Mac Apps & Monitoring Competitors’ Social Media

This past week I’ve had two new blog posts published: 1) 30+ Design Apps on the Mac App Store on WebDesigner Depot and 2) 15 Ways to Monitor Your Competitors’ Use of Social Media to Gain Social Intelligence on GigCoin.

Click on the images to read the full story.

[Infographic] History of Social Media & Social Media Bookmarking

Infographic on “History of Social Media” via Skloog. History begins with Postal Service in 550 BC right through to Google Buzz in 2010—with lots in between!

Infographic  “History of Social Media” via Skloog. History begins with Postal Service in 550 BC right through to Google Buzz in 2010—with lots in between!

[Click image to enlarge]

History of Social Media

Beyond Keywords: The Search for Engaging Content and a Meaningful Brand Experience

Publish. Post. Update. By now you can probably hear those words in your sleep.

See the full post published on MyAdEngine.

Publish. Post. Update. By now you can probably hear those words in your sleep.

See my post published on MyAdEngine.