Category Archives: Writing

How to: Create Engaging Content

Is all content created equal?  I think not. There’s some that is clearly more engaging than other types of content.  The art of course is to know what will engage your target audience and once you’re confident–do more of it. … Continue reading

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Why 26?

I’ve come to see over the years that in an increasingly crowded social media content space it’s an added benefit to create and stay with a signature post. That is, if it continues to speak to readers. Continue reading

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Visuals and Social Media Marketing

Perhaps you’ve been told pictures are worth a thousand words. And, how visuals are favored on social networking platforms. At times you may feel at a loss for how to use them or the myriad of ways they can be … Continue reading

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Social Media Marketing: An A-Z Guide

I started the 26 Tips Series on SME back in October of 2010, as a curated content post where I incorporate materials from many writers in the field. While researching and writing, there’s always a great amount of discovery and surprises along the way. Continue reading

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Season’s Greetings

I love the week between Christmas and New Year’s–when the usual routines cease for awhile and some days you may even wake-up not exactly sure what day of the week it is. It’s an especially good time to spend with … Continue reading

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Looking Back on Social Media’s Highlights 2012

I love the quiet moments of reflecting on the development of social media and for that matter, the whole Internet. The birds-eye-view of history in the making.

My new article, 4 Social Media Highlights of 2012 is on GigCoin’s blog, where I invite you to read a few of the things that most stood out. Continue reading

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Memorable

When I first started writing personal essays a number of years ago I never dreamed I’d have enough courage and confidence to send any of them out to publications. Through the encouragement of my writers group, I’ve taken this risk … Continue reading

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