Every Day a New Discovery

No, I will not fix your computer.

Available from Think Geek. thinkgeek.com

A few years back I saw a man walking in NYC wearing a t-shirt with the saying, “No, I won’t fix your computer.” I was amused by the shirt and while I haven’t been the go-to person for fixing people’s computers, I’ve been known to tinker with a few people’s iPhones, iPads and pesky problems that can arise sometimes with apps and other what-have-you’s.

The truth of the matter is that I like doing these things. I like knowing that I can trust myself and that in turn, others have confidence in me. I instinctively know the terrain above and beyond my skills-set. After all, that’s what the Apple Genius Bar is for (wizards, every one of them).

But some times we don’t learn new things until we have to. After a question is posed to us we turn to the Internet like a sleuth trying to find any clues we can. And, every now and again, we come upon the solution to the problem that is deeply gratifying for the person who has come to us and in turn, makes us feel like we’ve truly been of help.

Recently my friend’s partner passed-away and she asked if I could help her save the voicemail greeting from her iPhone along with messages that her partner had left for her on her phone. I hadn’t any experience with this issue before and wanted very much to be able to help. But I also knew the stakes were quite high and that the last thing I wanted to do was to mess-up. After some contemplation I thought about offering to drive my friend to the Apple Store and be her buddy at the Genius Bar. But as often happens when the challenges are ramped-up a little, I started searching the Internet, long tail searches, keyword searches. Anything, everything.

First I came upon the application, DiskAid that offers iPhone phone transfers. And while it does a great job transferring all kinds of files it wasn’t until emailing support that I learned that voicemail messages aren’t stored on the phone, they’re stored on the phone carrier’s server.

At this point I contacted Verizon who had to transfer my call around to several departments and finally a helpful young woman rep told me, “Yes, I can help you! I actually haven’t had one of these requests in a long time.” The rep went on to tell me that Verizon outsources the support to a company, CBW Productions and provided the number.

You can either make the request via telephone customer service, 1-800-770-8046 or from their website. They will save greetings plus messages from a phone and send them to you either on cd, mp3 or usb. The price varies according to number of messages. All you need to provide is the phone number and password to enter the account. They would then take care of the recording.

And for people who are grieving it’s especially nice to know that you can do this from your computer, and not speak to anyone to make the request.

Content Strategy and Social Media

It takes commitment to deliver strong content and while it may feel daunting at times, keeping in mind the reasons why you’re doing it and who you’re trying to converse with will help keep you on track. Today in my new article on Social Media Examiner, I discuss 26 Tips to Create a Strong Social Media Content Strategy, an A-Z guideRead the full post.

If you’ve found your way to my blog as a result of the article, welcome and thanks for stopping by! Check-out and LIKE my new Facebook page.

I’ve had a Facebook profile for a number of years but found myself mostly using Twitter and Pinterest for work-related posts and decided it was time to roll-out a Facebook page. No time better than the present!

While you’re here you may want also want to check out my portfolio. Feel free to drop me a line in the comments below, via the contact form, or through my social pages.

social media content strategy

How to: Create Engaging Content

Is all content created equal?  I think not. There’s some that is clearly more engaging than other types of content.  The art of course is to know what will engage your target audience and once you’re confident–do more of it. Regularly.

Today in my new article on Social Media Examiner, I discuss 26 Ways, an A-Z guide, for creating engaging content.  Read the full post.

If you’ve found your way to my blog as a result of the article, welcome and thanks for stopping by. You may want to check out my portfolio. Feel free to drop me a line in the comments below or via the contact form.

ways to create engaging content

Visuals and Social Media Marketing

Perhaps you’ve been told pictures are worth a thousand words. And, how visuals are favored on social networking platforms. At times you may feel at a loss for how to use them or the myriad of ways they can be incorporated into your social media marketing efforts.

Today, I have a new article on Social Media Examiner, 26 Ways to Use Visuals in Your Social Media Marketing. You can read the full post there.

If you’ve found your way to my blog as a result of the article, welcome and thanks for stopping by. You may want to check out my portfolio. Feel free to drop me a line in the comments below or via the contact form.


Content Strategy: An Interview with Kristina Halvorson

Kristina Halvorson was talking about the importance of web content way before others chimed-in on the discussion. In her book, Content Strategy for the Web, she makes the case for having a well-thought out strategy that involves getting others in the organization on board early on, and not leaving content as an after-thought to the design process.

Recently I had the pleasure of doing an interview with Kristina for WebDesigner Depot. The timing was great since she and Melissa Rach have revised the book which was recently published in a second edition by Peachpit.

Check out the interview on WebDesigner Depot and do yourself ( and your team) a favor and invest in your content by getting a copy of 2nd edition of the book.

Two for Two

I’m having a nice day today on the blogosphere with two new posts published, one on Social Media Examiner (SME) and the other on The Content Marketeer. 

The 26 tips post is an A-Z guide providing assorted tips for writing great blog posts. The second post is an article about Dr. Patsi Krakoff and her experiences with content marketing. I enjoyed working on these posts immensely!

You can read the posts on their respective sites.