Shot@Life: An Integrated Social Media Campaign for World Immunization Week

This week I wrote about the new shot@life social media campaign for world immunization week via the United Nations Foundation. I’ve been writing about social media for a number of years now and this campaign was without a doubt the most thought out and planned one I’ve ever seen. In addition to the fact that this is an extremely important and good cause to support, people who are trying to understand how to leverage a social media campaign will learn a lot from the steps that the UN Foundation has taken to get the word out.

Take a moment to check out the post on GigCoin.

About these ads

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s